How it works

For every 500g tub of Cool Earth Instant Coffee you purchase, we protect five rainforest trees from illegal logging.

Much of the Amazon is extremely vulnerable to deforestation and once it's gone, it's gone for good. Every year an area the size of Britain disappears - so we need to drink a lot of coffee to protect a lot of trees.

Click here to view our saved rainforest trees in Google Earth

A lot of people drink coffee at work, and we want as many of them as possible to switch to drinking Cool Earth Coffee.

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